Part of the fun of international travel is exploring local delicacies. The funny part of international travel (at least for language-lovers like myself) is seeing how things are translated—or as often is the case, mistranslated. Got a taste for “spicy … Read More
Ready to toast Mexican independence over margaritas this Cinco de Mayo? Not so fast.
You can still have them on the rocks or blended, but first know why you’re drinking them. And it’s not for Mexican Independence Day, which is … Read More
They say the shoemaker’s kids go barefoot…and similar could be said about the transcription agency owner.
Mixed metaphors aside, once upon a time, I was a graduate student in linguistic anthropology at UCLA. I was conducting ethnographic research among speakers … Read More
Multilingual World Leaders
It’s common knowledge that US Presidents from past centuries are important historical figures, but American citizens may be surprised to learn several of these English-speaking world leaders were also multilingual.
Forefather, Six Languages
In addition … Read More
Regardless of fluency level, multilingual speakers tend to rely on their mother tongue when it comes to to expressing emotion. From terms of endearment to swear words, one’s first language is more intricately tied to gut responses. On the other … Read More
Much has been written about poorly-researched brand names and marketing campaigns that cause embarrassment – if not negatively impact sales – on a global scale. The auto industry is full of examples of car models whose translations conjure up quite … Read More
Small Business Tips for Multilingual Market
The motto “the customer is always right” is a mainstay of mainstream business. This approach, first coined by turn-of-the-20th-century retailer Henry Selfridge, marked a dramatic shift from the less consumer-friendly caveat emptor – … Read More